PRODUCT MANAGEMENT DEVELOPMENT

Product development and product management are both equally important functions yet fundamentally different; said that they’re both equally essential when it comes to developing products that clients/ customers/ users love to consume

successful
product portfolio

EBGC can assist your organization identify the means for defining, outsourcing, developing, deploying and managing a successful product portfolio within the scope of your business objectives and market orientation.

  • Product concept development (tap into feedback channels, understand what the consumers need)
  • Supplier selection process
  • Commercial negotiation
  • Project management (create roadmap, prioritize features to build, share roadmap and validate ideas)
  • Integration management and launch planning
  • Customer communication before launch/migration
  • Best practice on customer migration procedure
  • End product evaluation compared to benchmarks and competition
  • Product management (insource- outsource)

The product management process happens upstream of product development.